If you’re an Irish brand or creator looking to break into the Czech market via TikTok, you’ve landed in the right spot. TikTok’s blowing up globally, and the Czech Republic is no exception. But here’s the kicker — to get real traction, you need to work with the right influencers who know their local game inside out. As of May 2025, Ireland’s marketing scene is buzzing with cross-border collaborations, and partnering with Czech TikTok stars is a smart move to tap into that vibrant audience.
In this post, I’ll give you the lowdown on the top 10 TikTok influencers in the Czech Republic you absolutely need to collab with, plus some local flavour on how Irish brands can cash in on this trend without getting lost in translation.
📢 Why Czech TikTok Influencers Matter for Irish Brands
You might wonder, why bother with Czech influencers? Simple — Czech TikTok users are highly engaged and growing fast. The country’s population is around 10.5 million, and TikTok is a top platform for younger demographics. Irish brands targeting lifestyle, fashion, tech, or even travel sectors can find golden opportunities here.
From an Irish marketing perspective, payments and contracts with Czech creators are pretty straightforward. Most influencers accept PayPal or direct bank transfers in euros, which suits Irish advertisers well. Just remember, GDPR compliance and clear content rights agreements are a must, given EU regulations.
💡 How Irish Brands Should Approach Czech TikTok Collabs
- Localise your content: Czech audiences appreciate when brands speak their language or at least show cultural awareness. English-only content won’t cut it.
- Choose influencers with genuine engagement: Avoid those with inflated followers; dig into metrics like comments, shares, and video completion rates.
- Set clear KPIs: Whether it’s brand awareness, clicks, or sales, make sure you and the influencer are on the same page.
- Respect local customs: Czech humour and trends differ from Ireland’s, so work with the influencer on the creative angle.
- Payment terms: Use secure platforms like PayPal or Wise, and always have contracts in English and Czech if possible.
📊 Top 10 TikTok Influencers You Should Collaborate With in Czech Republic
Here’s the creme de la creme, ranked not just by follower count but by engagement, niche relevance, and professional approach.
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Anna Kovaříková (@annakova)
Niche: Lifestyle & Fashion
Why: Anna’s got a solid 2.5 million followers and nails the blend of trendy and authentic local content. Irish fashion brands like Penneys could score big here. -
Martin Hrubý (@martinhruby)
Niche: Comedy & Entertainment
Why: Known for sharp, quick-fire sketches, Martin’s 1.8 million fans love his relatable humour. Brands in entertainment or consumer goods fit well. -
Petra Novotná (@petra_novotna)
Niche: Travel & Food
Why: Petra’s travel clips and foodie content resonate with younger Czechs. Irish tourism boards or food brands could see a nice bump. -
Jakub Svoboda (@jakubsvoboda)
Niche: Tech & Gadgets
Why: If you’re selling tech or gaming stuff, Jakub’s 1.2 million followers are your crowd. -
Lucie Černá (@luciecerna_)
Niche: Beauty & Skincare
Why: Lucie’s honest reviews and tutorials make her a trusted voice for beauty brands. -
Tomáš Marek (@tomasmarek)
Niche: Fitness & Lifestyle
Why: His motivational videos and workout tips connect well with health-conscious young adults. -
Eliška Dvořáková (@eliskadv)
Niche: DIY & Crafts
Why: Eliška’s creative flair pulls in a dedicated community that loves hands-on content. -
David Beneš (@davidbenes)
Niche: Music & Dance
Why: David’s viral dance challenges are perfect for brands wanting trend-driven campaigns. -
Karla Horáková (@karlahorakova)
Niche: Education & Lifehacks
Why: Karla’s practical tips and school hacks are huge with students and young professionals. -
Petr Novák (@petrnovak)
Niche: Gaming & Esports
Why: Petr’s streams and game reviews bring a passionate audience, ideal for gaming gear or energy drinks.
🤔 People Also Ask
How do I start working with Czech TikTok influencers from Ireland?
First, identify influencers that match your brand voice and goals. Reach out via TikTok DMs or their business emails. Use contracts that cover deliverables, timelines, and payments in euros or CZK. Platforms like BaoLiba can also connect you directly with vetted creators.
What payment methods do Czech TikTok influencers prefer?
Most prefer PayPal, Wise transfers, or direct bank payments. Euros are widely accepted, but some may ask for Czech koruna (CZK). Irish companies should clarify currency upfront to avoid confusion.
What legal considerations should Irish brands keep in mind?
Ensure GDPR compliance, clear content ownership, and disclosure of sponsored posts as per both Irish and Czech regulations. Contracts should be bilingual if possible, and tax implications on both sides should be reviewed.
📢 Marketing Trends in 2025 for Ireland and Czech Republic
By May 2025, cross-border influencer marketing is no longer optional — it’s essential. Irish brands are increasingly investing in Central European markets like the Czech Republic, thanks to strong social media penetration and a youthful audience. TikTok remains king for engagement, with video formats and authentic storytelling driving conversions.
Irish agencies like Vouch Digital and in-house marketing teams are experimenting with hybrid campaigns that combine TikTok influencers with local pop-ups or e-commerce pushes. Payment platforms are smoother than ever, making international collabs hassle-free.
Final Thoughts
Partnering with Czech TikTok influencers is a golden ticket for Irish brands wanting to diversify and grow internationally. It’s about picking the right creators, respecting cultural nuances, and setting clear goals. The 10 influencers listed here represent a solid starting point to make your mark in the Czech Republic’s buzzing TikTok scene.
BaoLiba will keep updating you on Ireland’s influencer marketing trends and how to smash it globally. Stay tuned and keep hustling!
