If you’re an Irish brand or a blogger trying to crack the USA market, teaming up with the right Instagram influencers is your golden ticket. The USA’s influencer scene is massive, but not all stars shine the same. To help you cut through the noise and get real bang for your buck, I’ve lined up the top 10 Instagram influencers you should collaborate with in USA.
This is not some fluffy list. It’s grounded in what’s working right now, taking into account Ireland’s marketing culture, payment preferences, and social media habits as of May 2025. Whether you’re a Dublin-based fashion retailer or a Cork digital creator, this guide will help you understand who’s worth your time and euro.
📢 Marketing Trends in Ireland and USA Influencer Collabs in 2025
As of May 2025, Irish marketers are doubling down on authentic influencer partnerships, especially with US creators who bring vast audiences and a proven track record. The use of Instagram Reels and Stories dominates, with brands preferring micro and macro influencers with genuine engagement over just follower counts.
Payment-wise, Irish brands favour straightforward transactions via SEPA or PayPal in euro (€), but are increasingly open to USD payments given the US influencer market. Contracts often reflect GDPR and Ireland’s consumer protection laws, making transparency and clear deliverables non-negotiable.
Local Irish agencies like The Social Hub and influencer platforms such as BaoLiba are bridging the gap, helping brands find US-based Instagrammers who align with their ethos and budget.
💡 Why Collaborate with USA Instagram Influencers?
The USA commands a huge slice of the global Instagram pie, with more than 200 million active users. Collaborating with top US influencers means tapping into diverse and engaged communities across niches like fashion, fitness, tech, travel, and food.
For Irish brands, this means brand awareness on steroids, driving website traffic, and ultimately, sales. Plus, US influencers are usually well-versed in cross-border campaigns, so they get the nuances of working with overseas partners.
🚀 The Top 10 Instagram Influencers to Watch for USA Collaborations
Here’s the lowdown on the 10 Instagram creators you want on your radar:
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@thefashionguru – With 3.5 million followers, they blend high fashion with streetwear vibes. Perfect for Irish brands in apparel wanting that edgy yet classy image.
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@fitfamusa – Fitness and wellness with a loyal community of 2.8 million. Great if you’re pushing health supplements or activewear in Ireland and beyond.
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@techsavvytrends – Tech reviews and gadget unboxings, 1.9 million followers. Ideal for Irish startups launching gadgets or apps in the US market.
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@foodieadventures – Food and travel influencer with 2.3 million followers. Works magic for Irish food exporters or tourism boards.
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@momlifeunfiltered – Parenting influencer with 1.5 million engaged mums. Fantastic for baby products and family services aiming at US and Irish parents.
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@eco.living.usa – Sustainability and green living, 1.2 million followers. A must for Irish eco-brands wanting authentic outreach.
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@travelbugdiaries – Adventure and travel photography, 3 million followers. Great for Irish travel agencies or hotel chains branching into the US.
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@beautybeat – Skincare and beauty tips, 2.7 million followers. Excellent for Irish cosmetics brands pushing natural and cruelty-free lines.
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@urbanartistgallery – Art and culture influencer with 1.1 million followers. Perfect for Irish creative sectors looking for cross-Atlantic buzz.
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@dailyhumourclips – Comedy and memes, 4 million followers. If you want to add a bit of fun and viral potential to your campaign, this one’s gold.
📊 How Irish Brands Can Nail Collaborations with USA Influencers
Understand the Cultural Nuances
US influencers expect professional, straightforward communication. Irish brands should be clear on deliverables, timelines, and payments. Remember, many US creators prefer payments in USD via PayPal or bank transfer.
Use Local Payment Methods for Ease
Although Ireland’s currency is the euro (€), many US influencers invoice in USD. Platforms like TransferWise (Wise) make currency conversion and cross-border payments easy and cost-effective.
Leverage BaoLiba for Seamless Matching
BaoLiba has made waves in Ireland by simplifying cross-border influencer marketing. Their platform offers vetted US Instagram influencers with detailed stats and transparent pricing, cutting your search time drastically.
Collaborate on Content That Resonates
Irish brands should encourage influencers to create content tailored to both US and Irish audiences. For example, an Irish food brand could have a US influencer showcase recipes using their product with a nod to Irish heritage.
People Also Ask
What are the benefits of working with USA Instagram influencers for Irish brands?
Working with US influencers opens doors to vast audiences, enhances brand credibility, and drives international sales. They bring local market knowledge combined with global reach, perfect for Irish brands wanting to expand.
How do Irish brands pay US influencers?
Most Irish brands use PayPal or Wise for payments, converting euro to USD with minimal fees. Contracts should specify currency, payment schedule, and tax responsibilities clearly.
How to find authentic Instagram influencers in the USA?
Platforms like BaoLiba help by vetting influencers for engagement quality and audience demographics, making discovery straightforward and transparent.
❗ Risks and How to Avoid Them
Beware of influencers with fake followers or inflated engagement. Always ask for recent analytics and run a quick audit using tools like Social Blade. Also, clarify intellectual property rights and usage terms upfront.
Final Thoughts
Collaborating with the right USA Instagram influencers can turbocharge your brand’s presence both stateside and back home in Ireland. Keep your offers clear, payments smooth, and content authentic. As of May 2025, the influencer game is evolving fast, but with the right partners, you’ll stay ahead of the curve.
BaoLiba will continue updating Ireland’s influencer marketing trends, so keep an eye on us for the freshest insights and unbeatable connections.
