Snapchat is buzzing in Ireland, especially among younger crowds who crave real-time, authentic content. If you’re an Irish influencer wondering how to break into brand collabs with Spanish companies, or a local advertiser keen on tapping into Spain’s vibrant market, you’re in the right place. As of May 2025, cross-border influencer deals between Ireland and Spain are heating up, and nailing this partnership means understanding both markets inside out.
Let’s cut through the fluff and talk real talk on how Snapchat influencers in Ireland can link up with brands down in Spain, making sure you get paid in euros, respect local laws, and craft campaigns that actually convert.
📢 Marketing Landscape in Ireland and Spain
Ireland’s social media scene is no stranger to Snapchat, with over one million active Irish users snapping daily. Irish influencers, from Dublin’s trendy streets to Galway’s artistic hubs, are crafting stories that resonate locally – but the real magic happens when you expand beyond borders.
Spain is a hotspot for lifestyle, fashion, and travel brands hungry for fresh voices. The Spanish market loves Snapchat for its youthful vibe, making it an ideal playground for Irish creators to flex their storytelling muscles for Spanish brands.
💡 How Irish Influencers Can Collaborate with Spanish Brands
1. Understand the Brand’s Goals and Audience
Spanish brands tend to focus heavily on lifestyle, tourism, and fashion sectors. For example, brands like Desigual or Zara are always scouting for influencers who can create compelling Snapchat content that feels authentic to Spanish youth culture.
Irish influencers should tune into what these brands want: local flavour with a sprinkle of international flair. Craft stories that show how Spanish products fit into Irish lifestyles – think summer festivals, city outings, or foodie snaps.
2. Leverage Ireland’s Payment and Contract Norms
Ireland uses the euro (€), just like Spain, so payment logistics are smoother than with markets using different currencies. Most brand collaborations pay via bank transfer, PayPal, or platforms like Revolut, which are popular in Ireland.
Contracts should highlight compliance with Irish and Spanish advertising regulations. Both countries require clear disclosure of paid partnerships on Snapchat to keep things kosher with the Advertising Standards Authority for Ireland (ASAI) and Spain’s Agencia Española de Protección de Datos (AEPD).
3. Use Local Platforms and Agencies to Bridge the Gap
Irish influencers can team up with agencies like The Social Element in Dublin or use platforms like BaoLiba, which specialises in cross-border influencer marketing, to connect with Spanish brands looking for authentic voices.
On the Spanish side, agencies like SocialPubli are great at vetting influencers and managing campaigns. Collaborating with these middlemen removes language barriers and ensures cultural sensitivity.
📊 People Also Ask
How can Snapchat influencers in Ireland attract Spanish brands?
The key is niche content that appeals to Spanish consumers. Irish influencers should spotlight Spanish culture, products, or lifestyle in ways that feel genuine. Using hashtags and geotags relevant to Spain also boosts visibility among Spanish brand scouts.
What legal stuff should Irish influencers know when working with Spanish brands?
Always disclose sponsored posts clearly following Irish ASAI and Spanish AEPD rules. Contracts should specify payment terms in euros, content rights, and data protection compliance. Consulting a legal expert familiar with EU influencer marketing laws is wise.
What payment methods do Irish influencers use for Spanish brand deals?
Most Irish influencers prefer bank transfers within the SEPA zone, PayPal, or Revolut. These options are fast, secure, and minimise currency exchange hassle since both countries use the euro.
❗ Risk Reminder for Cross-Border Collabs
Don’t underestimate cultural nuances. A joke or phrase that kills it in Ireland might flop or offend in Spain. Always research or get local advice before posting.
Also, keep an eye on GDPR compliance, especially when sharing user data or running giveaways. Both Ireland and Spain have strict data privacy laws that can trip you up.
💡 Real-Life Example: A Dublin Influencer’s Success Story
Take Aoife, a Dublin-based Snapchat influencer with 150K followers who recently teamed up with a Spanish skincare brand, Natura Bissé. She created daily Snapchat stories featuring the brand’s products during a trip to Barcelona, blending Irish wit with Spanish vibes.
Aoife handled payments via Revolut in euros and signed a contract vetted by an Irish solicitor with expertise in EU marketing law. The campaign boosted Natura Bissé’s sales in Ireland by 20% within the first month — a win-win.
📢 Final Thoughts
For Irish Snapchat influencers, Spain represents a golden opportunity to expand reach and revenue. Focus on authentic storytelling, respect legal frameworks, and build relationships with agencies that know both markets.
BaoLiba will keep you updated on Ireland’s influencer marketing trends – stick with us for the latest tips on cracking cross-border Snapchat deals.
