If you’re a LinkedIn influencer based in Ireland looking to tap into the Spanish market, or a brand owner here in Ireland aiming to collaborate with influencers across the border in Spain, you’re in the right place. The cross-country influencer game is heating up, and leveraging LinkedIn for business collaborations between Ireland and Spain is no longer a “nice to have” but a strategic must-do.
In this piece, we’ll cut through the fluff and get straight to the nitty-gritty: how Irish influencers and brands can sync up with Spanish counterparts using LinkedIn, respecting both countries’ cultural nuances, legal frameworks, and payment preferences. Let’s dive in.
📢 Current Marketing Trends as of May 2025
As of May 2025, Ireland’s digital marketing sphere is buzzing with influencer collaborations that cross European borders. Ireland’s LinkedIn user base is growing steadily, with professionals from various sectors actively engaging. Meanwhile, Spain’s brands are increasingly open to partnering with foreign influencers to expand their reach in English-speaking markets and vice versa.
Experts here note that LinkedIn is no longer just a B2B CV platform—it’s become a prime spot for authentic brand storytelling and influencer-brand matchmaking. Bridging Ireland and Spain via LinkedIn influencers is a smart move given the economic ties, especially in tech, tourism, and retail sectors.
💡 Why LinkedIn for Ireland-Spain Brand Collaborations?
You might be wondering, why LinkedIn? Simple. Unlike Instagram or TikTok, LinkedIn offers a professional environment where trust and authority carry weight. Irish influencers on LinkedIn often have strong reputations in sectors like tech, finance, and sustainability—areas where Spanish brands are actively seeking partnerships.
Plus, LinkedIn’s targeting capabilities allow both Irish influencers and Spanish brands to zero in on the right audience, be it Madrid’s startup scene or Dublin’s fintech hubs.
🇮🇪 Irish Social Platform Landscape and Payment Norms
In Ireland, LinkedIn ranks high among professionals aged 25-45, especially those involved in B2B and consultancy services. Local influencers like Aoife O’Sullivan, a Dublin-based sustainability advocate, have successfully collaborated with foreign brands by showcasing authentic thought leadership and case studies.
When it comes to payment, Irish influencers generally prefer getting paid in euros (EUR), Ireland’s official currency, which simplifies cross-border transactions with Spain. Platforms like Wise and Revolut are favoured for their low fees and quick transfers. Irish tax regulations require influencers to declare income from international collaborations, so staying compliant with Revenue Commissioners is a must.
🇪🇸 Understanding Spanish Brands and Culture
Spanish brands tend to appreciate long-term, trust-based collaborations. While Ireland’s influencer scene might move fast and direct, Spanish companies often favour a relationship-first approach. This means Irish influencers should invest time in building rapport via LinkedIn messages or even video calls before jumping into paid partnerships.
Brands like SEAT or Mango have been known to work with influencers outside Spain to bolster their international image. Smaller Spanish startups, especially in Barcelona’s tech ecosystem, are also open to collaborations with Irish influencers who bring fresh perspectives.
📊 Practical Steps for LinkedIn Influencers in Ireland to Collaborate with Brands in Spain
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Localise Your Profile: Use bilingual headlines or summaries if you’re targeting Spain. Mention your openness to brand collaborations with Spanish companies.
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Join Relevant LinkedIn Groups: Groups focused on Spanish business or industry-specific forums (like renewable energy or tourism) can be goldmines for leads.
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Use Content to Showcase Expertise: Post case studies or content pieces highlighting your knowledge of both Irish and Spanish markets.
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Leverage LinkedIn Messaging Smartly: Don’t spam. Send personalised messages referencing the brand’s recent campaigns or initiatives.
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Agree on Payment Terms Upfront: Specify payment in euros and use trusted platforms like Wise. Clarify invoicing and tax responsibilities early to avoid headaches.
🛠️ Tools and Platforms to Facilitate Collaboration
BaoLiba, a global influencer marketing platform, has been instrumental in connecting Irish influencers with Spanish brands. It provides transparent campaign management, legal compliance support, and payment facilitation, helping both parties avoid common pitfalls.
Platforms like LinkedIn Sales Navigator can also help identify the right stakeholders in Spanish companies, making outreach more precise.
People Also Ask
How can Irish LinkedIn influencers find Spanish brands for collaboration?
Start by optimising your LinkedIn profile for international reach, join Spain-focused groups, and engage with Spanish brand content. Use LinkedIn’s search and Sales Navigator tools to identify decision-makers, then reach out with tailored messages.
What payment methods work best for Ireland-Spain influencer deals?
Payments in euros via platforms like Wise, Revolut, or bank transfers are preferred. These methods offer low fees and faster transactions, simplifying cross-border payments.
Are there legal considerations for Irish influencers working with Spanish brands?
Yes. Irish influencers must declare income from foreign sources to the Irish Revenue Commissioners. Both parties should ensure contracts specify GDPR compliance and data protection standards, relevant in both Ireland and Spain.
❗ Final Thoughts
Collaboration between Irish LinkedIn influencers and Spanish brands is a win-win waiting to happen. It takes patience, respect for cultural differences, and smart use of payment and outreach tools. At the end of the day, authenticity and professional credibility on LinkedIn will open doors.
BaoLiba will continue updating Ireland’s influencer marketing trends and supporting cross-border collaborations. Keep an eye on our blog for fresh insights and practical tips. Slán go fóill!
