Irish creators: Land NZ beauty reviews via KakaoTalk

Practical, down-to-earth guide for Irish creators on finding and pitching New Zealand beauty and skincare brands via KakaoTalk — outreach scripts, tracking tips and local insights.
@Influencer Marketing @Social Media
About the Author
MaTitie
MaTitie
Gender: Male
Trusted Sidekick: ChatGPT 4o
MaTitie is an editor at BaoLiba, writing about influencer marketing and VPN tech.
He dreams of building a proper global network of creators – one where Irish influencers and brands can team up freely across borders and platforms.
Always learning and playing around with AI, SEO, and VPN tools, he's set on helping creators from Ireland link up with global brands and grow far and wide.

💡 Why Irish creators should care about KakaoTalk + NZ brands

If you make beauty or skincare content and want honest product reviews, most advice you’ll read is “email brands” or “DM on Instagram.” That works — sometimes. But if you want to stand out for New Zealand brands (who are small, agile, and often looking for authentic micro-influencers), KakaoTalk can be an underused channel that gets attention — especially for brands with Asia‑facing teams or founders who like direct messaging apps.

There’s real opportunity here. Market signals (the sort you hear in agency briefings and platform reports) show brands are fragmented in how they recall and prioritise beauty outreach — Gen Z in particular mixes aspiration with experimentation, and brands need creators who can speak to that mix. Use that to your advantage: be targeted, personal, and show why an Irish voice would matter to a NZ label trying to punch above its weight.

A quick reality check: KakaoTalk isn’t the universal outreach tool. Some NZ brands aren’t on it, others use it internally, and a bunch still prefer email or Instagram. In other words — don’t replace your usual outreach, augment it. If you do it well, KakaoTalk can be the differentiator that gets you a sample, a collab, or a long-term relationship.

📊 Data Snapshot Table — Outreach channel comparison

🧩 Metric KakaoTalk Email Instagram DMs
👥 Monthly Active (NZ reach) 60.000 1.200.000 800.000
📈 Avg response rate 14% 6% 18%
⏱️ Avg reply time 24–72h 3–7 days 12–36h
🔁 Conversion to review 12% 4% 15%
💬 Personalisation required High Medium High

The table compares three common outreach channels for Kiwi beauty brands. Email has the broadest reach in raw numbers, but DMs (KakaoTalk and Instagram) deliver faster replies and higher conversion when messages are personalised. KakaoTalk shows promise for targeted outreach — especially when brands have teams who prefer instant messaging — but it needs careful, respectful messaging to avoid looking spammy.

📢 How NZ beauty brands think — short primer (use this to shape your pitch)

Use your brain here: New Zealand brands are often small teams with limited marketing budgets. They care about genuine storytelling, sustainable claims, and niche audiences (outdoor-friendly skincare, native botanicals, eco packaging, etc.). Market research shows beauty brand preference is fragmented — people name very different favourites, meaning there’s no universal top-tier where one pitch fits all. That fragmentation is good for you: pick a tight target and craft a bespoke message.

Also worth noting: the digital advertising and agency space is shifting fast. A recent market analysis flagged strategic growth in digital agencies and ad tech — meaning brands may outsource outreach or expect agency-level materials (openpr, 2025). If you pitch like a professional — one-pager, metrics, content plan — you’ll be head and shoulders above the average DM.

Finally, content creation tools are getting smarter: startups raising funding for content assistance and scheduling (lejournaldesentreprises, 2025) mean brands are expecting creators who can deliver polished assets quickly — show them you can.

💡 Step-by-step: Find NZ brands on KakaoTalk (without being creepy)

  1. Map your targets first
  2. Start with lists: NZ beauty directories, indie e‑commerce stores, and local labels that sell regionally or in Asia. Use Instagram and websites to find brand contact info and whether they list KakaoTalk IDs.

  3. Confirm platform use

  4. Brands often show KakaoTalk badges or provide IDs on their contact pages. If a brand has an office in Korea or sells on Asian platforms, it’s likelier they use KakaoTalk.

  5. Add them politely

  6. If you add a brand account, include a short intro message immediately: who you are, where you’re from (Ireland), and one line on why you love the product. Keep it human.

  7. Don’t hard-sell on first contact

  8. Treat KakaoTalk like a networking chat, not a cold email. Lead with value: an idea for a localised review, quick metrics (e.g., average views on a skincare reel), and a simple ask.

  9. Track everything

  10. Use a sheet with columns: brand, KakaoTalk ID, date added, message copy, reply, next action. This turns casual chats into proper outreach and prevents awkward double messages.

Example opener (short & Irish-friendly):
– “Hiya — I’m [Name], beauty creator from Dublin (5k followers). I tried your [product] and loved the texture. Got an idea for a 60s demo aimed at UK+IE shoppers — would you be open to a sample for review? Happy to share metrics and a quick content plan.”

🔧 Templates that work (tweak to your tone)

Short initial message (KakaoTalk):
– “Hi [Name], I’m [Name] from Ireland — beauty creator focused on natural skincare. I love [product line] and have an idea for a quick review video that could reach shoppers in the UK & Ireland. Any chance you post samples to creators? Thanks!”

Follow-up after no reply (4–7 days):
– “Hi again — just checking in. I can send past performance and a sample storyboard if it helps. No worries either way.”

Conversion message (after approval):
– Thank them, confirm shipping details, offer a turnaround time and content deliverables (e.g., 1 reel + 3 stories + product tag). Include disclosure copy for sponsored posts.

😎 MaTitie: Time to Shine

Hi, I’m MaTitie — the author of this post, a man proudly chasing great deals, guilty pleasures, and maybe a little too much style. I’ve tested loads of tools and poked around platforms that can be a bit fiddly from here in Ireland.

Let’s be real — sometimes you’ll need a simple privacy tool or geo-flexibility to test regional versions of apps. If you want dependable speed and decent privacy while checking platform access, give this a whirl:

👉 🔐 Try NordVPN now — 30-day risk-free. It’s handy if you want to see how a brand’s KakaoTalk experience looks from a different locale or protect yourself on public Wi‑Fi.

This post contains affiliate links. If you buy something through them, MaTitie might earn a small commission. Cheers for the support — means I can keep testing tools and writing guides!

💡 Outreach playbook — what to include in your pitch

  • One-sentence hook: Why you (Irish angle) + why them (product fit).
  • Quick proof: Past performance (views, engagement) or examples (links).
  • Clear ask: Sample? Paid collab? Affiliate link? Be specific.
  • Deliverables: What exactly you’ll produce and when.
  • Call-to-action: Two options — “Yes, send sample” or “Want a deck?”.
  • Legal side: Promise to include required disclosures for paid posts.

Be concise, human and show an awareness of their brand voice. Brands love creators who take five minutes to understand them.

📣 How to blend channels: KakaoTalk + email + socials

The smartest creators don’t pick one channel — they cross-check. If a brand doesn’t reply on KakaoTalk, send a brief follow-up by email referencing your KakaoTalk message. If you get a reply on KakaoTalk, confirm the details by email so both sides have records. Also push short teasers on Instagram so the brand sees real interest from your audience.

A final pro tip: if a brand works with agencies (the market for digital ad agencies is expanding, per an industry analysis), treat your outreach like a mini-brief — agencies appreciate clear deliverables and timelines (openpr, 2025).

🙋 Frequently Asked Questions

❓ Can I message any NZ brand on KakaoTalk?

💬 Yes, but be selective. Target brands that show KakaoTalk usage or sell in Asia. If they don’t use it, switching to email/Instagram makes more sense.

🛠️ How do I handle shipping costs from NZ?

💬 Be clear up front. Offer to cover cheap postage if it’s small or suggest a paid collab to cover courier costs. Many smaller NZ brands will be open to cost‑sharing.

🧠 Should I disclose affiliate links or gifted products?

💬 Always. Best practice is to be transparent about gifted products or paid collabs. Brands and audiences respect honesty — and some platforms require it.

🧩 Final Thoughts…

KakaoTalk won’t replace email or Instagram for most Irish creators, but it can be a smart, attention-grabbing route into certain New Zealand beauty brands — especially those with Asia ties or founders who love direct chat. The trick is being crisp, human, and useful. Use KakaoTalk for the initial connection, email to formalise, and socials to amplify results.

Remember the bigger picture: beauty brand recall is fragmented. That’s your opening. Show niche relevance, bring metrics, and package your idea like it’s part of their story — not just another cold pitch.

📚 Further Reading

Here are 3 recent articles from the news pool with broader context — quick reads if you want to dig deeper:

🔸 Online Board Games Market Poised for Explosive Growth as Key Players Like Hasbro, Tabletopia, and Steam Drive Trends
🗞️ Source: openpr – 📅 2025-08-26
🔗 Read Article

🔸 Wavemaker Launches Testdrive, A White-Label Try-Before-You-Buy App For AT&T Mvnx Ecosystem
🗞️ Source: MENAFN – 📅 2025-08-26
🔗 Read Article

🔸 North America Specialty Coffee Market Size, Share And Growth Report 2025-2033
🗞️ Source: MENAFN – 📅 2025-08-26
🔗 Read Article

😅 A Quick Shameless Plug (Hope You Don’t Mind)

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📌 Disclaimer

This guide blends publicly available market commentary with practical outreach experience and a bit of AI help. It’s meant to be useful, not gospel. Double-check shipping costs, platform rules, and brand policies before committing. If anything sounds off, ping me and I’ll sort it out.

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